Armin Hofmann

Poster Gallery, 4 March to 30 May
Vernissage: Monday 3 March 6pm


Hofmann is a pioneering figure in Swiss Graphic Design. He started his long period as
a teacher at the Gewerbeschule in Basel in 1946 and developed - later in a lively dialogue
with Wolfgang Weingart - greatly appreciated educational skills that made a
lasting impact on the international graphic design scene. Hofmann recognized at an
early stage that technological developments demanded a radical revision of the
methods used for teaching budding graphic designers. Instead of merely imitating
other design practice he recommended patient and careful exploration of the creative
principles. His characteristic combination of a humanistic approach with openness to
experiment made its mark on generations of designers at home and abroad. The cultural
posters by Hofmann in the show reveal the insights of an unerring eye. A selection
of posters by pupils who are active today addresses the question of the topicality of
his legacy. A publication in the «Poster Collection» series will appear to accompany
the exhibition.

Book Launch: 5 May 2003, 6 p.m.
   
Basler Freilichtspiele   Basler Theater  

Kunsthalle Basel

Project manager: Felix Studinka Poster Collection Museum für Gestaltung Tel. 01/446 22 89

Publication: "Poster Collection" 6, CHF 36.--

 
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